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"Nobody cares how much you know, until they know how much you care."
- Theodore Roosevelt
"A man's got to know his limitations."
- (Dirty) Harry Callahan, Dirty Harry
Any words used to describe "care" are pretty cheap, especially in a marketing context. Actions really do speak louder. But if you haven't worked with Snap Vector before, you might find our approach is a little different and, at first, perhaps even mildly confusing. So for sake of clarity, here are a few words...
We never pretend to know more than we do. And we've learned that although one engagement might resemble another, no two are alike. So in the first meeting with Snap Vector, you'll find that we ask many questions, listen actively and take lots of notes. Toward the end of that meeting, you might hear us say, "we can help." If not, don't be surprised. Because when we say those words - the same ones telemarketers spew from a cold call script - we're making a promise. So we invest the time necessary to determine if it's one we can make.
"Engagement" is another word we take literally. To provide the best value, we actively communicate with - not "to" - clients while our work is underway. We don't provide mere status reports. We engage clients in dialogue so they can provide timely feedback to the observations and recommendations we share in virtual real-time. Sometimes these conversations change engagement scope and steer us toward areas with higher potential value for our clients.
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